McMahon then retired the title, wanting to retire as an 'undefeated champion'. The two met in a rematch at WrestleMania XV McMahon got help from his childhood friends the Mean Street Posse and Triple H, who turned on X-Pac during the match, to retain the championship. In February 1999, McMahon moved away from the commentary role on Heat and became a key component in the Corporation angle, winning the European Championship from X-Pac. Yet at Survivor Series, Shane turned heel by turning on Austin and became an official member of The Corporation. Concurrently with this, Shane took on the role as a regular character, turning on his father by signing Austin to a contract after Vince demoted him to the position of referee. McMahon was a color commentator on Sunday Night Heat alongside Jim Cornette and later Kevin Kelly, and announced with Jerry Lawler on the 1999 videogame WWF Attitude. In the early days of that angle, McMahon offered support for his father in cameo roles, but he did not become an enforcer like Gerald Brisco and Pat Patterson. He became a recurring part of his father's on-air feud with Stone Cold Steve Austin.

Shane McMahon made his first appearances as a regular on-air character in early 1998, when he was one of the main WWF executives negotiating with Mike Tyson during Tyson's heavily-hyped involvement in WrestleMania. Main articles: The Corporation and The Corporate Ministry On July 12, 2013, McMahon stepped down as CEO of YOU On Demand and appointed Weicheng Liu as his successor, while remaining the company's principal executive officer and Vice Chairman of the Board. Later that year, he became CEO of entertainment service company YOU On Demand. On January 1, 2010, McMahon announced his resignation from WWE. As a wrestler, he has won the European Championship once, the Hardcore Championship once, the SmackDown Tag Team Championship once, and the WWE World Cup in 2018. McMahon was also a referee, producer, announcer, and eventually a wrestler on-screen, while also becoming WWE's Executive Vice President of Global Media behind the scenes. He began working in WWE at age 15, starting in their warehouse, where he filled merchandise orders.

The son of Vince McMahon, he is a fourth-generation wrestling promoter as a member of the McMahon family. He is the founder and executive vice-chairman of Ideanomics, formerly Seven Stars Cloud Group.

He is best known for his tenure in WWE, where he is a wrestler, producer and minority owner. Shane Brandon McMahon (born January 15, 1970) is an American professional wrestler and businessman.

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